Friday, May 18, 2012

In Perspective: Facebook

In its normal fashion, the investment marketplace has focused 110% over the recent days on the Facebook Initial Public Offering.  The investment markets and news outlets feed the public frenzy that often occurs surrounding the next market phenomenon and for Facebook it is no different. 
The big secret that many seem to forget…In five, ten and twenty years, looking back at Facebook’s IPO will reveal no measurable impact on one’s financial life as he sees it.  While many individuals focus on “the next big thing” in the investment marketplaces, no attention is given to the bigger financial decisions that will impact one’s life long-term! 
The bigger picture will always be more important than the biggest phenomenon on which the media outlets want you to focus.  The tough part is shifting attention away from the glitz and glamour of “the next Facebook deal” and shifting attention toward a meaningful long-term plan by answering the following question:  Do I have a platform to evaluate my progress towards my future financial goals?